fbpx ...

SEO Growth

Case Study 02

See how we helped an Australian bed linen brand increase organic traffic and conversions through a smart SEO and CRO strategy.

PROJECT Summary

Grew organic traffic by 145% in 6 months while improving keyword rankings and organic conversions.

PROJECT:

SEO and CRO

CLIENT

Bed Linen Brand (Bedspreads, Throws, Cushion Covers)

Kolka_seo_case study

Project Overview

The client faced low visibility in organic search results due to technical issues, an absent content strategy, and poor on-page optimization. We developed a holistic SEO approach focusing on technical fixes, keyword targeting, product categorization, and authority-building efforts to drive high-quality traffic and boost conversions.

 

The Challenge

The website faced technical SEO issues, unoptimized meta tags, a weak backlink profile, and no content strategy, leading to low organic traffic, poor keyword rankings, and limited sales growth.

 

Our Solution

We built a strong SEO foundation combining technical, on-page, and off-page strategies:

  • Implemented technical fixes including page speed optimization, product categorization, and resolving indexing issues.
  • Developed an AEO strategy to rank on Google AI and ChatGPT-driven search results.
  • Conducted keyword research and implemented on-page SEO best practices across product pages.
  • Built regional backlinks to strengthen authority and search visibility.
  • Used SEMrush, GTMetrix, and Google Page Index to track performance and optimize continuously.
How we help in GSC growth of site

 

The Results

Within just 3 months, we achieved:

  • 60% increase in organic traffic.
  • Bounce Rate Decreased
  • Keyword ranking improvements for 30+ targeted terms, several reaching first-page visibility.
  • 25% increase in qualified leads, directly boosting sales pipeline opportunities.
  • Improved site health and performance scores, creating a stronger foundation for long-term SEO growth.

 

The Results

Within 6 months, we achieved:

  • 145% increase in organic traffic

  • 1st-page rankings for 12 important keywords

  • Keyword ranking improvements for 30+ targeted terms

  • More organic conversions, contributing directly to sales growth

  • Improved site health and performance scores, ensuring long-term SEO success

Want similar growth for your business?
Book a call now and let’s help you dominate search results in your niche.

Seraphinite AcceleratorOptimized by Seraphinite Accelerator
Turns on site high speed to be attractive for people and search engines.